I assume enough people think it is worth spending this kind of money for them to be in businessbut I don't. I would much rather spend £1150 on the adaptive damping which, reading the reviews, improves the ride and handling of the car than I would spend £1200 on sticky plastic.
The mania for sticking plastic on cars comes from the US where the road surfaces have much more debris on them than ours here and tailgating (get the f... out of my way) is endemic. Here, these companies play to people's neuroses that their Pride and Joy may not always be showroom pristine, never mind that its value is in freefall anyway.
When it comes to resale, nobody is going to pay extra because of the plastic film, they will price the car based on age and condition and, as I said, you can avoid stone chips by dropping back from the car in front.
If I were you, I'd find some Discoveries and look closely at the condition of their paintwork. The Evoque is being made in the same plant from likely the same steel and paint process so theircondition will give you a good indication of what the Evoque will be like. If they are peppered with stone chips, maybe there's a case for front protection though I wouldn't bother.
As for the cats, get their claws clipped...
Edited by: mark_n