Unfortunately they are living on the reputation of Maurice Wilks. Our 1965 Series 2a starts first time every time even if it’s sat on the drive for two months in snow. Although I do cringe from the amount of smoke coming from the exhaust 😜Exactly that. If you alienate your customers just because they have an older car, they are never likely to be a customer with a brand new car.
Although I’m concerned that the engine has a “common” fault, I am impressed with the way it has been handled (so far).
I do agree that JLR should have rectified something that has clearly been an issue for many customers. I can only assume they thought it was either not as “common” a fault as it appears to be on these pages, or, it was simply cheaper to keep fixing the cars under warranty than to redesign the entire power unit. (And of course make owners of older cars pay for the fix themselves).
A quick example of the correct way to go about it....
Peugeot RCZ Mk1 had a VERY common issue of the timing chain tensioner failing, like, more or less every car !!
Then they brought out the MkII like mine, and they fitted a modified part which didn’t break. They even fitted the modified part to the Mk1’s that they fixed.
Now that’s a company responding to Common faults. JLR could have probably done with looking at how other companies handle recurring faults, especially when their products are so much more expensive.